Get Excited About Popcorn in 2023!
Show & Sell Popcorn Pick-Ups!
Remember to plan adequate vehicles space for picking up popcorn – Clean out the trunk, inside of extra stuff, leave the kids and car seats at home to make space. We have included a Capacity Vehicle Estimator as a reference.
Friday, September 15th
Plumber’s Union (Former Menard’s Store)
2102 E. Springs Drive, Madison, WI 53704
Thursday, September 14th
Chamber and Owens’ Warehouse
1733 Morse St., Janesville, WI 53545

Key Dates for 2023
August 15 (Madison) & 17 (Janesville) – Popcorn Kickoffs
August 28 – Show and Sell Orders Due
September 14 – Show and Sell Pickups – Janesville
September 15 -Show and Sell Pickups – Madison
Sale Starts as soon as you get your popcorn!
September 24 – Replenishment Orders Due
October 6 – Replenishment Order Pick-Up at Madison Office
October 23 – Sale Ends – Final orders are due today so collect your unit orders prior to place that order
October 23 – Take Orders Due
November 9 & 10 – Take Orders Pickup
November 22 – Final Payment

Sales Resources
Make 2023 your best sale yet with new sale resources to the upgraded Trail’s End App. Download our Guidebook below to get started.
- Trails End Guidebook
- Sales Flyer
- Trails End Prize Flyer
- Council Bonus Prizes
- Product Case Counts
- Vehicle Capacity Estimator
- Storefront Reserve
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Based on feedback from Unit kernels we did not use T.E. to set up Storefront sales this year. Three of our major locations do not work with T.E. and that made it much less effective: Walmart, Roundy’s – Pick N Save and Metro Market, and Festival Foods.
We have lined up Festival Foods and have set up Sign-up Genius. Click here for links.
Roundy’s sets up the Sign-up Genius for their locations. Click here for links.
Walmart wants to work with local units unless there are issues with unit’s not sharing the time slot for the locations. Then they will have us get involved.
Please remember that Scouts are kind, friendly and courteous please share the local stores if you have more than one unit in the community. We don’t want to have to get involved with Storefront sales, but we will if we have to. Thank you for your cooperation in advance.
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Popcorn Kickoff Training
Missed our popcorn kickoff trainings? Don’t worry! We’ve included our kickoff handout and webinar video to review anytime along with our storefront reservation guide.

How to Sell Popcorn
There are three different ways to sell Popcorn as a unit.
- Show N’ Sell is a direct sale that takes place outside of a local business, where Scouts interact directly with community members and encourage them to buy popcorn.
- Take Order is an order and fulfillment process that takes place in your neighborhood, where Scouts go door-to-door and ask for popcorn orders that are fulfilled at a later date.
- Online Sales are also available and can be used to raise funds for your unit no matter where the customer is located.
How to Use the Trails End App
Save time managing your popcorn sale with the Trail’s End app. This upgraded sale feature allows real-time reporting for storefront, door-to-door and online sales. Track inventory by Scout and have your customers pay easily with cash and credit card. Every Scout will also receive FREE payment processing powered by Square to make every sale easier and cost effective than ever.
Watch the training video and launch the training tutorial now.
Council Contacts
Indian Trails District Kernel – Chris Courtney
Mohawk District Kernel – Matt Rameker
Wisconsin River District Kernel – Eben Christensen
Yahara District Kernel – Shannon Swadley
Indian Trails District – Andrew Olsen
Mohawk District – Oliver Dupree
Wisconsin River District – Lacey O’Rourke
Yahara District – Jason Ballew